Our Process
Eight steps. One firm.
Ten years of protection.
Once you engage us, we manage the entire process — through registration and through every 10-year renewal thereafter.
Step 01
Free Attorney Consultation
Speak directly with a trademark attorney about your brand, your goals, and the right filing strategy. No sales team, no gatekeeping.
Step 02
Trademark Search & Legal Review
Comprehensive federal, provincial, and common-law search followed by a written attorney opinion on registrability and risk.
Step 03
Attorney Filing of Trademark Application
Your application is drafted, reviewed, and filed by a licensed Canadian trademark attorney using the correct filing basis and identification of goods.
Step 04
Trademark Examination
Your application is assigned to a CIPO examiner. Our firm monitors the docket and handles all correspondence on your behalf.
Step 05
Office Action Response (If Required)
If the examiner issues any refusal, we prepare a full legal response — including cited case law, evidence of use, and examiner interviews if needed.
Step 06
Publication for Opposition
The mark is published in the Trademarks Journal. Third parties have a statutory window to oppose. We monitor for oppositions and defend if any are filed.
Step 07
Federal Registration
Your certificate of registration issues. You now have nationwide federal trademark rights, a valid 10-year term, and access to enforcement remedies.
Step 08
Monitoring, Renewals & Lifecycle Care
We docket every deadline. Renewal filed every 10 years to keep your registration in force. Continuous brand monitoring throughout.
Global Protection
Madrid Protocol international filing.
Extend your Canadian trademark to 130+ countries through a single Madrid Protocol application filed via CIPO and certified to WIPO. We manage the certification, country designations, and any office actions raised by member offices.
Base Filing
CIPO Application or Registration
A valid Canadian application or registration is the foundation for a Madrid Protocol filing.
Certification
CIPO Certification to WIPO
CIPO certifies your base mark and forwards the application to WIPO in Geneva.
Designation
Country Selection
Choose one or more Madrid member countries where you want protection.
Lifecycle
Renewals & Amendments
A single WIPO renewal renews the international registration across all designated countries.